The Commerce Ministry has set out three main development goals for the e-commerce sector in the next few years.

商务部就未来几年电商部门提出了三项主要发展目标。

By 2020, Chinese authorities hope to have e-commerce trade volumes hit 40-trillion yuan, online retail sales of 10 trillion yuan and about 50 million people involved in the industry.

Qian Fangli is with China's Ministry of Commerce.

"For one thing, e-commerce will be integrated into economic activities of all sectors to help promote the establishment of global market of e-commerce. The development of the industry could become a key engine driving growth. For another, it helps create jobs and improve people's livelihood."

Online retail sales through the first 9-months of this year hit 34-trillion yuan, representing growth of some 26-percent.